This week’s update is different. In this post, we review our current objectives, key results, and initiatives. Objective Generate meaningful user install growth (10% WoW) at an average CAC of $3 / user. Channel Exploration As you may recall, we’re exploring four channels to acquire users: SEO / Guest Blogging, Video / Social Posts, Paid […]
Tag: NFTs
Lessons from Our Leaderboard Tactic
This week’s note varies our typical structure. Here, we present Q&A sourced from thoughtful replies our stakeholders offered in response to our first week’s metrics. The Leaderboard Features is not the core hypothesis that we are testing. Your funnel segmentation is very helpful, and as you pointed out, shows healthy conversion from engagement in Discord […]
Ten projects competed in our leaderboard feature, we improved our SEO, and we analyzed our launch performance.

In this AMA summary, learn about AlphaBack (paid to surf extension for NFT projects), its cofounders’ history, and what’s next for the team.
Upvoting Feature Released

We released a new feature (leaderboard upvoting), reconfigured our CMS, and met our launch prep goals.
Hacker House Vibezzz
Hi there ? I’ll keep this one short as I’m flying home after a week of hacking from Sandeep’s basement ? Highlights In person. We spent the week in NY, working side-by-side in Sandeep’s basement. It felt like hitting turbo on our product sprint and evoked our garage startup days. New feature. Our new leaderboard […]

Various CryptoPunks join Twitter Spaces to discuss Entrepreneurship in Web3, highlighting BARRELX, ForeverPunks, and the PunksClub.
Leaderboard Feature Coming Soon
GN friends, things are humming along at AlphaBack! We’re excited to be working on the leaderboard feature, which we estimate will be complete in 2-3 weeks. We’re also getting some inbound talent conversations from community members who’ve been tracking our progress ? A final reminder: future emails will be sent via Mailchimp. Remember to sign-up for our […]

YouTuber, The Parallax, shares NFT news about Kingship partnership with M&M, Hello Kitty’s NFT, a16z investment in Ready Player Me and more.
Content Performance & Company Ops
GM frens, our stakeholder list is growing and Gmail is starting to complain about sender volume. As a result, future updates will be posted on our blog and sent out via a newsletter service (Mailchimp) rather than individual emails. So if you’ve been hesitantly opening my updates, here’s your chance to let them fade into […]